Posted by Steve Nyhof on 16 November 2009 | 108 Comments
As I review what people are doing to get past the google slap, I can't help but feel sorry for them. Many new people are being guided by other new people who are all with good intentions trying their best to help and offer help. But really, very few people take the time to really research something, and even less time learning something they really do not care to learn. And why should they?
Posted by Steve Nyhof on 16 November 2009 | 129 Comments
Making the most out of your PPC adwords campaign requires that you put your landing pages to work in a way that works, and makes google happy. Watch the video below as it explains very well the importance of targeting the right people. However, google is not in charge of your landing page, and therefore the connection between a very throughout adword ad and the proper landing page content is what is important.
Posted by Steve Nyhof on 16 November 2009 | 72 Comments
There is one very important feature when selecting your domain name for your new landing page site. Because google wants relevant content, they also give more attention to websites that use a similar domain name or have some of the keywords in the domain name.